Things you will learn:
Methods of creating QR Codes that have visual impact;
Best online and desktop tools to create QR Codes and read them too;
All the different “actions” that QR Codes can carry out;
Advantages of using particular QR Codes over other 2D codes;
Simple tips to optimise your QR Codes so they are ultra scannable;
Super quick ways to optimise your mobile landing pages;
Techniques to reveal who is snapping your QR Codes & their locations;
Essential labels to include with your QR Code to increase snaps;
Detailed steps to ensure your campaign is rolled out smoothly;
Plus much much more!

Things you will learn:

  1. Methods of creating QR Codes that have visual impact;
  2. Best online and desktop tools to create QR Codes and read them too;
  3. All the different “actions” that QR Codes can carry out;
  4. Advantages of using particular QR Codes over other 2D codes;
  5. Simple tips to optimise your QR Codes so they are ultra scannable;
  6. Super quick ways to optimise your mobile landing pages;
  7. Techniques to reveal who is snapping your QR Codes & their locations;
  8. Essential labels to include with your QR Code to increase snaps;
  9. Detailed steps to ensure your campaign is rolled out smoothly;
Plus much much more!

Top 48 QR Code Lifestyle Ideas

Need a little help coming up with ideas for your QR Code campaign? Download a sample chapter from Broadcasting on Paper and find out how you can integrate QR Codes into:

  • Film
  • Magazines
  • Newspapers
  • Books
  • Art
  • Music
  • Fashion
  • And More!
Who Needs this Book?
Great for individuals and companies who are interested about QR Codes but don’t know where to start, or for those who would like to refine their knowledge on how to use QR Codes more effectively.

Who Needs this Book?

Great for individuals and companies who are interested about QR Codes but don’t know where to start, or for those who would like to refine their knowledge on how to use QR Codes more effectively.

John Noi is the editor of Spektacle, a cultural magazine covering topics like music, design, fashion and art. He is also the marketing director at one of London’s leading trends-based marketing insights consultancies.

John has been creating 2D Codes since 2006 and re-launched Spektacle magazine in 2008 as one of the world’s first QR Code magazines.